Maximizing your business with the Baat.ai integration

Be honest about your own phone: SMS is where OTPs live, and WhatsApp is where conversations happen. Your customers are the same. The Baat.ai plugin, built by the Shoopy team, connects your Shoopy store to WhatsApp so the store’s messages arrive where they will actually be read.

Why WhatsApp over SMS

Replies instead of silence, and a thread the customer can scroll back through — at a cost per message that makes sense for a small store. An SMS is a notification; a WhatsApp message is a conversation with your shop’s name on it.

The transactional backbone

Three moments where the message does the customer service for you:

• Order placed — instant confirmation with the order details, so the customer never wonders whether it went through.
• Order dispatched — tracking on the same thread.
• Order delivered — a thank-you and a nudge for feedback, which is where the next order starts.

The growth features

• Abandoned-cart recovery. A checkout left halfway gets a personal reminder with a link straight back to the cart — recovering sales that were already almost yours.
• Broadcast campaigns. Import your Shoopy customer list into segments and send offers and launches in bulk — to people who already bought from you, which is the cheapest audience there is.

Setting it up

Install Baat: Connect Instantly from the app store in your Shoopy dashboard, connect your WhatsApp Business number once, and switch on the messages you want. Abandoned-cart follow-up is on every plan; order updates and campaigns are on the Business and Enterprise plans. The step-by-step guide is in the knowledge base: Send order updates and cart reminders on WhatsApp. The wider WhatsApp toolkit is on the marketing page.